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The idea behind this blog is to help share best practices so please share what you have seen or done to help make sports/fitness greener.

Thursday, April 14, 2011

Another green promotion

The Richmond Flying Squirrels (MiLB) held a “going green” promotion recently to promote the use of public transportation and get fans excited about Opening Day. Partnering with the GRTC Transit System, the team’s mascot Nutzy rode on city buses on Monday, Tuesday, and Wednesday for a period of time. If a fan spotted him, gave him a high-five, and said the password for that day, the fan won a prize package that included game tickets, and numerous items from the GRTC and RideFinders. The daily passwords were posted on www.ridegrtc.com and www.ridefinders.com. “Taking the bus to Squirrels games is a viable option for fans and hopefully this program will help make them aware of that option while also having some fun with Nutzy,” said Todd Parnell, the Flying Squirrels’ vice president and COO.

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